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Digital Identities
Promise, Reality, Threat, and Hope
Augustin Bralley
What are
Digital
Identities?
Individually:
Comments, shares, likes, photos, essays, opinions, art...
Collectively:
Repository of Human Desires
The Promise
We
could
own our
digital identities.
The web evolved into a powerful, ubiquitous tool because it was built on egalitarian principles…
-Tim Berners-Lee, Inventor of the World Wide Web
Profit
[promise]
Targeted
Advertising
Data
Analysis
Profit
[promise]
Control
[promise]
Privacy
Service
Control
[promise]
Insight
[promise]
Who are we?
- Desires
- Aversions
- Thoughts
- Sentiments
What do we do?
- Trends
- Consequences
- Opportunities
- Risks
Insight
[promise]
The Reality
We
don't
own our
digital identities.
Then:
Arms Race
Now:
Data Race
Profit
[reality]
$5.54 billion
in 2011
$70 billion
by 2021
Profit
[reality]
Control
[reality]
Man in
the Middle
Data Tied
to Service
Control
[reality]
Insight
[reality]
Self-serving
Research
Inaccessible
Raw Data
Insight
[reality]
The Threat
We
never
own our
digital identities.
The web as we know it, however, is being threatened in different ways. Some of its most successful inhabitants have begun to chip away at its principles…
-Tim Berners-Lee, Inventor of the World Wide Web
The World Wide Wall
Profit
[threat]
Monopoly
Manipulation
Profit
[threat]
Control
[threat]
One Privacy
Fits All
The Social
Has You
Control
[threat]
Insight
[threat]
Big Brother
Trapped Data
Insight
[threat]
The Hope
We
will
own our
digital identities.
Underground Bunker
Treehouse
Profit
[hope]
Distributed
Opportunity
- Applications
- Services
- Data
Individual
Incentive
Profit
[hope]
Control
[hope]
Privacy
Evolution
Service
Competition
Control
[hope]
Insight
[hope]
Global
Research
Open, Raw
Linked Data
- Public Firehose
- Private Access
Insight
[hope]
Profit
[promise]
Profit
[reality]
Profit
[threat]
Profit
[hope]
Control
[promise]
Control
[reality]
Control
[threat]
Control
[hope]
Insight
[promise]
Insight
[reality]
Insight
[threat]
Insight
[hope]
End the
Data Race
Build the
Treehouse
Take back
Ownership
of our
digital identities.
Join us
DataCosmos
http://www.datacosmos.com